My 8 years on 👀 📦Amazon's Global Marketing team allowed me to work with the data teams to test and learn a variety of cross-channel campaigns. We tested everything from sentiment, design styles, colors, and templates. This allowed deep learning and collaborations across many departments.
Amazon Prime
International Prime Day Campaign translated into 5 languages - Director
Prime Day 2019 International
Art Direction
Social Content Lab | Test & Learn Strategy Campaigns - Scalability templates, Category testing, Sentiment & Media Style testing
Prime Day Deals 2018
Special Thanks to Choreographer Robert Luu & Dancers Niecey, Zachary, Ulyber, & Zahra
Prime Day Deals - Tech
Built as temple for various categories (8 total).
Treat Yo Self to Prime Benefits! (Music)
Treat Yo Self to Prime Benefits! (Video)
Unexpected Unbox - Prime Music!
Unexpected Unbox - Prime Video!
Templated video for Amazon sellers to use for their products. Created with "hot spots" in mind.
Templated video for Amazon sellers to use for their products. Created with "hot spots" in mind.
Prime Messaging Testing
Photo Cred: Luis Vela