My 8 years on 👀 📦Amazon's Global Marketing team allowed me to work with the data teams to test and learn a variety of cross-channel campaigns. We tested everything from sentiment, design styles, colors, and templates. This allowed deep learning and collaborations across many departments.
Amazon Prime
International Prime Day Campaign translated into 5 languages - Director
Social Content Lab | Test & Learn Strategy Campaigns - Scalability templates, Category testing, Sentiment & Media Style testing